Content Inc. Best Takeaways - The Base!
Hello everyone!
I will be covering the best takeaways from the book I'm reading with the CTP Mastermind Group.
To know more about the book, you can click on the image above and it will redirect to its main website, or just follow me for the next few posts!
Now that you have your bricks (the sweet spot) and cement (the content tilt), it's time to do the work in building a foundation. Part 4 is about the base. Starting a well stablished base and take the time to build it properly, will save you time, effort, money and will give results long-term.
Chapter 8 TakeAway - Do one thing...great!
In a perfect world and if you had the "hands of an octopus", you would be as visible as possible in a variety of platforms with all types of content.
However, being a Jack of all Trades will always end in a Master of None, you will get overwhelmed and start to neglect everything and going nowhere.
Chose one target audience, as narrow as possible, one content mission and type and one platform.
Page 95
Focus just on these and be consistent. Once sucessful, you may diversify to other platforms.
Don't be tempted to launch into many platforms at once. The key is to stay focused and refine your expertise in one platform before diversifying.
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Chapter 9 TakeAway - Trial and Error
Even if you have choosen a platform you like and the type of content to start, you may or may not know if it will be the one giving the results you were expecting. If you end up realising that it isn't the one for you, it's ok, lesson learned, move on to the next. There are many pros and cros for each to consider. Just pick one you resinate the most at the moment and start, work and focus, only then you will find your place and voice.
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Chapter 10 TakeAway - Analyze your Analytics
Tracking everything you do is the best way to see if you really are...well...on track!
Look at your analytics every week. Find out what people are most interested in and how they are locating your content. It may make sense to create more content around what's most important to your audience.
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Chapter 11 TakeAway - Plan for Consistency
Setting up a content calendar, keeping it filled and focused and working ahead are the best tools for you to keep consistency! It may take some time to get everything ready but once you get on the rhythm, your future self will thank you!
Think of consistenty as rhythm, the rhythm of a heartbeat. It never stops, and it pretty much stays at the same pace. Sometimes it gets a little quicker, sometimes a bit slower, but it always beats.
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Chapter 12 TakeAway - Content help through repurposing
Content repurposing requires alterig a piece of content to make it fresh by changing the angle or switching up the format. Integrating repurposing into your strategy can lower costs, advance production, expand audience reach and provide myriad additional benefits.
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When you are at that stage of providing content through a variety of platforms and content types, repurposing might be your best ally! A video can turn into a podcast episode, it's transcript can turn into a blog post or even an email, and so on.
My thoughts so far
Phew, this part was a big one! But a good base/foundation is so important to move forward in this journey, or even in any journey!
My idea at start and what I would say to others was to be as visible as possible so you can be always on top of mind of people. But I learned from experience that having a variety of platforms can be overwhelming, especially now with a offline job and in process of moving.
So I've been more focused here on Hive.
Posting on Hive can also provide you the analytics you need to improve yourself and your content creation through upvotes and engagement. Can also see from the rewards you are getting, but the engagement, the people that comment on your posts, you will know for sure that they read your content and have an opinion/feedback about it. And that also will hel which direction you should go next.
It's been a while but repurposing helped me a lot in the past. I would turn my posts into emails for my autoresponder or content for my program. Some posts I even turned into a Ebook for my members! You just need to adapt to the platform and you might have content for the week in different places!
That's about it for today!
Are you reading the book?
Join me and let's exchange the best takeaways from it by commenting below!
See you next time!
To accomplish great things, we must not only act, but also dream; not only plan, but also believe. - Anatole France
My grandmother often used to tell me that I had "too many minds to go mad"! I don't know about the last part of that saying, but the first part still seems to be true! One day I want to write about chess, the next day about Shakespeare, another day about, ahem ;), Freebitcoin, and another day about Lego - or throw them all into the mix when I talk about my 5 habits. On the other hand, we are told to "be yourself" - well, I can't slice and dice myself up and still "be myself" can I?!? Or can you separate the ingredients of a fruit cake and still have a fruitcake? LOL!
Well...as long as you don't go mad in talking a variety of topics lol they are things that you like and if works for you then keep going.
We have different rhythms but the goal is the same, keep it up :)
Thanks for sharing the website for the book. I have been listening to the Audiobook version and realized that I am caught up to the rest of you. I am still figuring what kinds of content My1440 will focus on between time management and productivity or personal development but I will learn by trial and error and see what my followers respond to the most.
Keep it simple and go with time management, I believe that's what it fits best for now. The challenge will be narrow your niche inside that topic. What type of people you want to help managing their time? Parents? Teachers? Entrepreneurs? Which tool will you be discussing with them or what it fits best for the group of people you choose? Refine your niche and content mission until you get what you resonate with the most :)
My aim is to help Solopreneurs like myself with their online business. People who don't necessarily want employees but need help getting work done using outsourcing and topics like that.
Narrowing the niche and finding enough topics in it is a bit of a challenge.
But I don't have to figure it all out today, do I? LOL Thanks Eliana!👍❤️
Made in Canva
@my1440
___
Visibility, focus, and consistency all lead to becoming a Master. That's the crux and if you believe in it, follow and enjoy the Success. very inspiring, look forward to reading more.
!BEER !PIZZA
@elianaicgomes! I sent you a slice of $PIZZA on behalf of @globetrottergcc.
Did you know PIZZA has a very active community Discord? (20/20)
Thank you 😊
The book is helping me a lot!
Hope it helps others :)
!PIZZA
@globetrottergcc! I sent you a slice of $PIZZA on behalf of @elianaicgomes.
Did you know Pizzabot speaks Spanish if you use the command ESPIZZA? (2/10)
Congratulations @elianaicgomes! You have completed the following achievement on the Hive blockchain and have been rewarded with new badge(s) :
Your next target is to reach 38000 upvotes.
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STOPTo support your work, I also upvoted your post!
Lots for great nuggets here! I'm gonna give you my 1 upvote over at nerds!! 🙂
Thank you, sir! Appreciate it :)
!CTP
You're welcome!
Geat book. Thanks for sharing with us.
You Listnerd mail was amazing your design is excellent, I am so jealous 😁 You had me panicked, I thought we were doing this currently and could not figure out how I missed a whole book lol
Ahaha sorry! Just bringing some "old but gold" content to the Nerds 😁
!CTP
I am very surprised at the nuggets that I found in the older webcasts of the owner's group from years ago. Some things are so true that they are always useful. Thanks for the tip 😀
As a seven-day roller on Hive, I endorse this message ... consistency is KING...
And engagement is Queen so thank you for stopping by :)
I'm not as consistent as before in creating content but I keep showing up at least in the comments!
!CTP
Yep... that's the royal couple, indeed... consistency and engagement!
Unfortunately, no upvotes left on Nerds, but I will definitely follow as this is very useful content.
Thank you very much! Followed you back!
Here's some !CTP to help ya get more votes 😋
Thanks!
It's analyzing where I don't apply this. I just can't get myself to actually chart the numbers.
Yeah, I'm not that great with numbers either...I try to sound fancy when I do my weekly goals but even that I've been slacking for the past few weeks lol
!CTP
You are doing a great job bringing out these important pointers and the knowledge so far for me is invaluable, thanks.
Thank you! Appreciate it! I learned a lot with these series so I thought it would be nice to bring them to ListNerds even though it was written months ago :)
!CTP