POB Engagement Growth is back
After the gap of two weeks of lackluster growth, finally the community has witnessed growth in the engagement. As the #hive prices started picking up the engagement seems to have picked up again.
However, Active users reduced by another 6% from last week but the engagements increased this week.
In the last week platform witnessed a significant activity in terms of engagement. One of the important project which contributed to the growth of the engagement was #pobtalk.
Impact of #pobtalk on engagement
This initiative is started by @vempromundo.pob and is comparatively new. However, the action was seen. Out of the total engagement on the #pob platform #pobtalk contributed to 10.50% of the total interactions, which remained almost same as the last week. However, the engagements were at record high on 6th July on POBtalk.
The community growth report based on the parameters, reveals that in absolute numbers the community is obviously growing but the % growth has now started stabilizing.
My previous five reports on the community growth are available for reference here
- Report on 2nd June is available here
- Report on 9th June is available here
- Report on 16nd June is available here
- Report on 23th June is available here
Above graph is the comparison of performances in these five weeks.
Highlights of the week
- 1182 (Last week 1103) subscribers to the community - Growth of 7.16%.
- 673 (Last week 706) active users are actively posting on POB. The number of contributors in the last week has reduced by 33. This is a worrying aspect as the users build the community.
- There are about 4027 (Last week 3877) investors who are/were holding POB tokens.
Engagement is the Key
The biggest and the most important number for the POB community was the interactions. The engagements decreased over last two weeks, but in this week, engagements started increasing. It registered the growth of close to 21% over the past week.
As the community grows, engagement per user decreases. It is a simple maths. The denominator increases faster than the numerator. Since last couple of weeks the engagement per user was going down, however this week it has reached the all time high level of 10 engagements per user.
Based on the above numbers it is quite evident that the community has now entered the consolidation phase.
In coming weeks, the impact and engagement may have a different perspective. As the community grows in users, their behavior is likely to change based on the tokenomics.
This report indirectly indicates that the engagement on the #pob community is related to the token prices. As the token prices started improving, the engagement started going up again.
yeah, it's a long known correlation, although I find it strange that people behave this way
I feel it is a simple ROI calculation. When they see the prices of the tokens are going up, it is obvious for them to think that there time is justified in writing which gets rewarded with some handsome and profitable tokens, then many of them try to write and engage. Its human nature.
I think I'm glad users like myself are waking up from our little slumber.
This time, I guess the engagement wasn't driven by the prices as the prices has somehow stabilised and the drama has been forgotten behind. It's good to be having these level of engagement again.
You could be right. There could be many other factors for the growth in the engagement, however these reasons were not prominent and visible as the price stabilization was prominently on the front seat.
I guess that stability is it for me. This way, you don't feel people doing engagement, posting or maybe investing due to the outrageous prices as it can be unnatural.
Social media is being social, I agree that engagement is the key because we are true social being here.
Engagement is the key to growth in any platform and I'm glad to see that improving here in our great community - POB
Since I started to learn about the community, I've been having fun in engaging with other users in the community and I don't plan to stop. I only wish for more strength to keep it up.
I want to thank those who are in one way or the other helping the engagement on this community grow significantly. Also thanks to the #pobtalk
Thanks @interpretation for this detail on how we are growing, hope to get the next update because it's going to be better 😊
Yeah mate, I agreed that truly engagement is the key. So we are all social as my boss mate said
It is good to know that POB engagement has increased a lot more than before. Your information is useful.
It would be interesting to plot the users/engagement numbers against token price.
If my memory serves me right it's more than 50% lower than it was a month ago.
Also, age is bound to have a consolidating effect once the initial novelty wears off.
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I believe @amr008 has done the exercise of mapping the prices to engagement. However, you are absolutely right in saying that the engagement went down to almost 50% lesser than previous month. The real worry is the active members on the platform have reduced drastically. So when users go down obviously the engagement goes down but the silver lining is that existing users engaged more with the community and the average number of interaction every active user performed was almost 25% more than the previous few weeks.
Some light at the end of the tunnel then. 😁
!ENGAGE 30
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like i said last week, engagement can only get better with time. Great to see the dust has settled and engagement levels increasing once again.
Glad also to see my favorite place to be in- #pobtalk, contributed a part in this. I believe next report will record higher. Better days ahead.
Yes the contribution of #pobtalk to engagement is becoming stable and we are seeing a lot of activity here on #pobtalk. The ratio of 10% is I believe good.
Definitely the rate of engagement is back and people or users if I may say are really doing well as lot of engagement is on via lot of challenge and competition being raised by different user's,of all it is good to see the Platform growing back to it normal way
Wow thanks for this wonderful analysis. Is nice seeing POB engagement growing back again.
I will say a very big thanks to @vempromundo.pob for creating such interaction contest POB talk.
I'm a active participant and it gives me joy seeing that our activities in Pob talk noticed and is not on vain.
I never knew our engagement there will make a hug difference in the POB community growth.
For those who wants to join todays POB talk contest which I call A.K.A chat room should click here POB talk and join POB talk 39 contest.
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STOPCheck out the last post from @hivebuzz:
There is good content in POB and very dedicated users who are working to grow the community. I imagine that the "novels" of the last weeks and the price have influenced a little in the drop of users, but little by little, more users will be added. In the community there are many initiatives and contests in which to participate and interact, I myself participate in some constantly, such as POBTalk. And I am sure that many more will be created. It is a community that I like very much, that I understand, and in which I also believe.
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Posted Using LeoFinance Beta
It is always a visual treat to read your community reports. I really like the analysis that you and @amr008 put forward in the community. The more I read your posts I understand that these four parameters that you have defined viz. subscribers, active users, engagement and engagement per user are very significant.
This report highlights that there is a decrease in the active users, however the engagement has increased. This is an interesting phenomenon.
The users who are really concerned and are really active and care for the platform have been getting super active and are compensating for the vacuum created in engagement by these non active users.
Knowing about #pobtalk is very important. I do contribute to the initiative. Sometimes you get rewarded, on some days you dont. It is a lottery system, but persistence of the active users have made it to reach the level where it is almost 10% of the total engagement on the platform.
Guess if we have ten such active #pobtalk style initiatives. Where do you see the platform in such case ?
POB is going through the same problems as lefinance at the beginning, there were only speculators who were in it for the token price and the high votes, but when that disappeared so did they, the mistake is in giving a high vote to mediocre and worthless publications.
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What makes a community active is communication. I believe people will engage if there's something to talk about.
Communication is very essential and it was a good idea that #pobtalk was suggested.
It is expedient that this analysis is done time to time to know if there is growths or put up another strategy in engaging everyone.
I want to believe @amr008 is following closely on actively involved members or already have a strategy in detecting that.
It's really great to see this community getting back on track.