Jongo's Top 10 Books For Entrepreneurs

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I have an addiction...

It's books!

I know, in 2022, we can easily download the digital version of them and read them on our Kindle's or iPads. However for me, there is just nothing like the look and feel to the printed version.

One of my dreams in life is to have a massive personal library so I can pass these treasures down to my kids after I'm gone...But there are always some books that stick out among my collection.

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Here's my Top 10 books for entrepreneurs and anyone looking to build themselves a nice little business. They have helped me beyond words...

As A Man Thinketh by James Allen

This book was written over 100 years ago and it's my positive thinking favorite. A lot of people will recommend Napoleon Hill's Think & Grow Rich, and while I did enjoy it, James Allen's classic is my all time favorite in this genre. And best of all, it's a short read...There were a few years when I used to read this book each January and I think I'm do for a re-read pretty soon!

The Obstacle Is The Way by Ryan Holiday

This is a newer book from a younger author but don't let that fool you, this book has so many amazing nuggets it's hard to but into words. You know why this book really hits home for me? Because the big lesson and take away is that we should embrace challenges, defeats and hard roads while building anything online. The struggle IS the way to success and anything that comes easy isn't all it's cracked up to be. A fantastic book for any niche!

Purple Cow by Seth Godin

More on this book in a bit...

But if you ever wanted to learn how to stick out from the crowd and create a remarkable brand and business, this is a must read. Seth's main take away is that the 'same old same old' just doesn't cut it and we need to rise above the crowd by being...Remarkable!

Marketing Lessons From The Grateful Dead by David Meerman Scott & Brian Halligan

One of the most impactful books I've ever read. I reference it so much in my webinars and online training. And I'm not even a fan of the band lol. But These guys were LIGHT YEARS ahead when it came to building brand loyalty. The examples that the authors share just show you how to creatively and effectively build undying loyalty with your customers and build income streams from multiple sources.

Goals by Brian Tracy

Here's a huge hint into how much this book impacted my business life...Every Saturday night, I write #MyHiveGoals using a lot of the lessons I learned when reading Brian Tracy's classic. This book is not only a powerful way to look at building your goals, it's arguably one of the most effective time management books written as well. Just a brilliant piece, I loved every single page!

The One Thing by Gary Keller

This book was written a few years ago and after I read it, it changed everything I believed about getting results with anything we do in life. This book challenges the old urban legend that you need '21 days' to create a habit and breaks down WHY this approach fails and how to master your 'one thing' for big results!

The 15 Invaluable Laws of Growth by John C. Maxwell

My favorite author of all time and even though I'm picking this book for the list, there's about 3-5 other Maxwell books that I could recommend. Growth is so important for business, professional and personal life. If we aren't growing, we're literally dying. And John's approach and 'laws' are so powerful. Each chapter and law had me writing down countless notes and quotes to revisit later. A must read!

The 22 Immutable Laws of Branding by Al & Laura Ries

I flip flop between this book and Jeffrey Gitomer's Sales Bible as the 2 books that 'started' my book addiction. I read them both back in the early 2000's and it got me hooked on not only reading books geared for entrepreneurs, but also the importance of branding (and sales). This book is powerful and so easy to read. And even if some of the example they share might be a bit dated, you'll love how the prove their points for these 'immutable laws'.

The 48 Laws of Power by Robert Greene

Never outshine the master!!!!! An absolute classic and one of the longest books I've ever read lol But every page and chapter was worth it. This is Robert Greene's magnum opus and one of the most recommended books of all time. It's part personal development, part history lesson and part...Awesome! lol Seriously though, it's become somewhat of a cult classic over the years and if you have dug into it, you'll know why!

Top Of Mind by John Hall

This is a book that you might not find recommended on many people's 'top lists' but this book is so important, especially if you are creating content and even...Making comments on other's blog posts and social media. Out of sight, out of mind!!! This book teaches readers how important it is to stay in front of our customers, networks and potential business relationships each and every day. If not, we simply get lost in the noise! An absolute must read...Especially if you are on the Hive blockchain!!!

But I guess it comes down to another question now....

10 books. So many great recommendations.

But if you had to pick ONE book, and recommend it as the 'must read of must reads', which would it be?

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Purple Cow is just....

Remarkable!

The lesson in it will help you approach any business building endeavor you take on with a clear mission...You HAVE to stick out from the crowd. It's not up for debate. In a world filled with plenty of brown and white cows, we must always do everything we can to be that purple cow and stick out!!

What 'must read' books do you recommend for entrepreneurs?

Have you read any of the ones I mentioned above and what were your big take aways from it?


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47 comments
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you could put all your blockchain posts together into a book called Stackin' :)

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The books you recommended must be good. I shall have a look at these. If some of then are available as e-books, that's more suitable !

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Oh guaranteed all of them are in ebook format.

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That's some good addiction! And I believe you are on your way to having that dream library :)

Thank you for sharing. Have to check them out :) Among the books you have mentioned above, I only got to read "The One Thing"

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Here are few more for you to read :)

  1. The Almanack Of Naval Ravikant: A Guide to Wealth and Happiness
  2. The Compound Effect by Darren Hardy
  3. Atomic Habits by James Clear

These three books would save a lot of your time. I have kind of enjoyed these books and it has saved my time from wasting and made me focus on what I can do rather than dwelling on what I can't do. Definitely recommended!

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Compound Effect is brilliant, and Darren is awesome!

I do have Atomic Habits here, just haven't got around to reading it yet.

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I’m just ordering the Ryan Holliday book now. I’ve been interested but you pushed me over the edge!

!PIZZA

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He's written a lot of them over the years, I just picked up Courage Is Calling...But Obstacle is just...Wow.!!

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These are really amazing books but unlike you, I'm not an addict although I read. I'm proud of you for having such an amazing addition and thinking it wise to share with us, thank you dear.

All the best for you library, it's doable and I know is just a matter of time before you give us the good news.

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Brian Tracey was my first real "goals" book. Thanks for sharing, I've added some new books to my reading list.

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Brian has so many classics...Goals was my fav, but also Change Your Thinking, Change Your Life is right up there!

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Great collection. There is something about a physical copy it feels like the writer is talking to you as intended.

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Just can't be beat...I love the feel of holding an actual book!

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A good reading always improves our knowledge. But I prefer digital so I don't have to dust off the shelves.

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Not only reading but putting what we learn into practice!

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I don't think I have ever read any of these books but they can sit in my backlog that almost never gets finished. Maybe I will get around to it someday.

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lol Watch out, a to be read pile can quickly become a to be read bookcase....Speaking from experience lol

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Chet Holmes, The Ultimate Sales Machine

Plus you need some stuff from Dan Kennedy in there - No BS for Entrepreneurs etc

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I have a few Dan Kennedy books for sure, absolute legend!!

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I guess it is safe to say that we both have the same dreams

I am already building my library bit by bit.

Most of your recommendations are books I am familiar with, particularly John c Maxwell

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He's most definitely my favorite author. SO many amazing books he's written over the years.

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Have you read The Lean Startup by Eric Reiss (I suspect you probably have or are at least aware of it)?

It's a bit targeted at tech startups, but I think the ideas are valid for more or less any business that is doing something new or wants to. And indeed it started a whole movement and is the book on entrepreneurship that's had the biggest effect on me personally.

Mostly though, despite it most of the businesses I talk to being enthusiastic about it and it's ideas - HARDLY ANYONE actually manages to embrace them (for all the reasons outlined in the book). I've been trying to beat some of this into founders/startup leadership teams for nearly 10 years (and still trying!)

http://theleanstartup.com/

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Excellent book!

I'm a project/product manager and this book is probably the best translation of agile management that I've ever seen

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I see this recommended all the time and have never looked into it. Thanks for the recommendation, I'll go to the book store today and pick it up!

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I have that one both physically and on my kindle! Thanks for the other recommendations though - I'll check some of them out.

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I'm with you. I love the feel of a real book!

The only one I read from your list is the 48 laws of power and it's a great one!

One that I recommend is The Drunkard's Walk: How Randomness Rules Our Lives by Leonard Mlodinow

It doesn't specifically target entrepreneurs but I still recommend it because it changed my life.

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Randomness rules our lives...I love it lol I'll have to check it out.

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I need to read those! I have read "The Wealthy Barber" and "The Richest Man in Babylon" as well as "Outliers" all of which I enjoyed.

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I have read each of them. I read Wealthy Barber way back in college lol

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I missed your book presentation posts. Your list brings up memories. :)

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I need to get back into doing some book reviews on Hive again.

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Books! I LOVE books! I have only read 2 out of that batch so I will get on to a few of these.

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Zero to One by Peter Thiel and Incerto collection by Nassim Nicholas Taleb will be worthy additions.
!PIZZA

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Thank you for this post. I have read and listened to Purple Cow, and my big takeaway is that in business you must be unique, and there is always room for innovation.
I would have to recommend anything written by Zig Ziglar especially "Secrets of Closing the Sale" which Changed my world.
I am currently reading DotCom Secrets by Russell Brunson yes I did spend the $10 for the hardcover edition. So far I am very impressed and am taking a bunch of notes, and am excited to try some of the secrets.

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