How to Make Money from Affiliate Marketing - Part 1
Technology has really created so many self-employed individuals. There are new skills and new jobs that has offered greater employment opportunities than anyone could have imagined.
In today’s world, there are different ways of making money from blogging to digital marketing to crypto-business to and many more. Out of the opportunities created by technology is affiliate marketing.
What is Affiliate marketing : Affiliate marketing is another online advertising strategy used by business whereby a company incentivize affiliates by paying commission so they can generate traffic for the company, promote the company's goods or services or drive sales.
Companies use different advertisements forms like articles, videos, and images to draw targetted audience’s attention to a service or product so they job of the affiliate marketer is to promote this products and services on his/her websites, email links, etc.
The affiliate may use text ads, or links on its websites or send mail directly to the targeted customers.
People who click the ads or links are redirected to the company's site to know more about the product . If they purchase the product or service, the company pays the affiliate and amount of money which is already agreed-upon, it could be 5% of the sales price.
There are three important parties in affiliate marketing,
Merchant : This is the party that own the products or services, They are also responsible for the payment of money to affiliate marketer. Merchant can also be called the company, the brand, the retailer, etc. Examoles of merchants are : jumia, Amazon, konga, alibaba, Mariah coz, etc.
Affiliate : This is the party that promotes products and services, he attracts and convince people about the importance of the products so they can buy the product or use the service. Affiliate are also known as publishers and they can be a body or just an individual.
Customer : This is the party that utilize the product or service. Customer is the most important party because without customer there can't be any sales of the product and that means there is no commission for the affiliate or revenue for the merchant.
Ways of making money from affiliate marketing
Choose your platform and creating contents that's generates affiliate revenue : There are different platforms you can do affiliate marketing, you can use WhatsApp, Facebook,website, YouTube channels, Instagram, etc.
The most important thing is that your targeted audience must be on the digital platform you intend to use. The best platforms to use are YouTube channels or websites (blogs) due to their wider audience.
It is quite easy and cheap to start a blog today because you can easily search online for tutorials on how to create a blog although may be asked to pay for subscription so as to get the best lessons. Once your website is ready, you need to optimize it for search engine so you can have a better ranking among other website.
You can then add affiliate links in your content.Also, The way you package your contents matters alot, your contents needs to be eye catching, targetted audience should be easily attracted to your contents. People who are new to affiliate marketing just publish some random content and insert affiliate links on articles, websites or page.
This method may be effective or not work, but to improve your affiliate revenue, its is important the content you publish reaches your right audience. Target audience are the people who wants to buy a product but who are confused on the best product to go for, most people don't know which product is the best so they tend to search online for comparison of products on their mind or products a blog think is the best.
This is where an affiliate marketers comes in, an affiliate marketer helps potential customer discover the right product for their needs with high-quality content, assist in making the best purchasing decision, and also direct them to the product website to purchase the products or service.
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