Paramount Pictures turns to Blockchain Technology

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Paramount Pictures turns to Blockchain Technology

Despite significant losses in decentralised finance (De-Fi) there is a large cohort of companies and businesses currently researching ways to incorporate Blockchain Technology into their businesses.

We can expect to see further significant growth from mainstream businesses once CBDCs are incorporated with the the ANZ Bank recently celebrating it's successful stable coin launch.

The excitement behind it's development is that there will be a Bank backed asset available for people to trade their other cryptos to and exit or purchase from retailers. It may not be the best option or what people in the current sector want but it will mean more companies will turn to incorporating Blockchain. Which would possibly see a surge in Bitcoin price.

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Terra Virtua Kolect

Not to be confused with the Terra Blockchain Paramount Pictures has recently incorporated blockchain technology into their business model with Virtua which is honing in on the NFT Marketplace sector with authentic Paramount collectable art.

Furthermore, Virtua will be a fully immersive metaverse that will feature on Mobile, VR, AR and encompass gaming and other creative experiences.

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Virtua already has a large number of collectable NFTs from their well known franchises and films available for purchase with their native token TVK which is available to purchase on their platform. Paramount isn't the only company partnered with Virtua you will also find items from Legendary, BIG immersive, VARROW interactive, UNREAL ENGINE and Unity.

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Advanced Systems

Unlike a traditional NFT Marketplace Virtua enables used to install a VR/AR Fan Cave which you can enter and walk around in utilising the latest technology. alternatively the mobile dApp will also provide you the same experience on the small screen.

With the ability to establish VR art galleries you can bring your friends on a tour of all your latest collectables.

utilising the Cardano Wallet connecting is made easy and you can also store and check Cardano assets.

The future is starting to emerge in the cryptospace and we're excited about what comes next.

Image sources provided supplemented by Canva Pro Subscription. This is not financial advice and readers are advised to undertake their own research or seek professional financial services

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7 comments
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Wait, so what is the Terra part of their branding?

Bet they regret that now haha...

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Probably tried to use a brand name that was popular at the time. In crypto that is a bad idea. Things change so fast.

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I am just wondering what is the demand for an art gallery. It sounds nice but I wonder how it will really look in VR/AR.

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Sandbox seems to be where all the metaverse things are happening. People love the VR world stuff currently.

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