RE: The Itch From The Pitch

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For me, so far, I've been doing everything possible to stay away from intrusive ads, not only that the time they are displayed cumulatively accumulates to a significant time, they also cost more. Our devices heavily process these contents in the background and algorithmically decides when it's best to display them, costing fortune in mobile data and device processing powers.

But that aside, most ads are not relevant, because I do play some games, advertisers will algorithmically present me video games on ads. It's high time advertisers understood that the old way of cookie based advertising is gone that you pitch products and services to potential customers.

While they are not gold standards, Apples advertising strategy has been commendable for me. Content-based advertising, pitch your product or service by illustrating how it works and provides solutions to common problems. Also, through contents, display how people feel about using your products or services, with this approach, you don't need to coerce us to buy every time, an individual will be moved naturally.



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Thanks for the input, this was great feedback!

It's no longer, one size fits all! And I think smart 'advertisers' will adapt and cater to their audience.

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