Engagement in Marketing
This is a word that has currently been causing a great noise at the marketing level, this is defined as the commitment that the customer acquires with a business, it is the continuity between a commitment, the follow-up that you make to customers and its interaction that users have with their favorite brands. One of the great strategies that every seller must perform among their tasks is to know their client very well, in order to implement good strategies that have solid, lasting and committed customers with your business, blogs, among others.
How can you make your customers engage with you
One of the first strategies is the link that you should have with your customers, not only do you see selling your products, go beyond see your customers as if they saw your girlfriend, maybe this word that my girlfriend used sounds strange? How to do that? With a courtship, look for a way to keep your girlfriend happy, have good communication, strengthen your bonds by knowing each other about her and yours, is the same with your clients, you must keep him happy, satisfied, you must strengthen a strong bond, which He is not going to cheat you and go to another competition.
You must also attract your confidence to your business, you must listen and observe giving significant value to each customer not to the purchases you make if not to the people, falling in love with your products, contents or services, that must be done month by month just like You do it in your relationship, making this a long and lasting fidelity.
You must maintain good communication with your customers that they see how they invest a little of your time for them, that they not only see response templates, customers love to feel special personalized, it generates quality content that is relevant to your users where These generate dialogue with you.
- You use different methods to reach your audience not only use social networks.
- Listen and communicate with them.
- You know more about them, what do you think, what do you want? What does he want.
- Encourage him to create content that will publish them on your media.
How to measure it?
This can be measured by different factors, as long as you repeat your purchases, the times you enter your sites, the time you stay in it, the expectations you have about your business, the referrals that make your business arrive, the interaction with your brand. Do not go to measure this with Like in your face, some things are like the very different the commitment that the client acquires with you.