Every hive users will get a lot of benefit from the rise of hive price. The reward value will multiplied by the rise. What bring value to hive price and hive in general? There are some aspects.One of them is growing hive active users. To increase the growth of hive users , we need to promote hive to new potential users.

WHO IS RESPONSIBLE FOR HIVE CAMPAIGN?

Hive has no owner. Whales and witnesses are not hive owners. Every hive user is responsible to bring value to hive. Campaigning hive to new potential users will lead to registration. This will increase the number of new users.

EFFECTIVE PROMOTION TOOLS

Since hive has poor SERP , seo campaign is not effective. There are some effective marketing and campaign tools to popularize hive.

• Social Media
  Social media campaign is very effective. Twitter, IG, Facebook, Linkedin and other social media are best tools to campaign hive. Use hashtag #hive and certain tag to make social media users find easily hive posts.
• Cryptocurrency Forum
  A cryptocurrency forum is a community that interest in the world of crypto. They will be more familiar to new programs or projects. Promoting hive in cryptocurrency forum is effective because most the members of forum are crypto hunters, investors, and crypto addicts. Hive is social cryptocurrencies that give rewards with hive token and SBD. This reward will attract the forum members to join hive.
• Publication
  Posting in media or social media publication is also effective. Hive users can help to make hive more popular to other platforms. The readers of the publication may not only the members but organic readers from search engines.
• Your own website
  Are you a website owner? Posting about hive in your own website will reach your readers or subscribers. It is a good promotion and campaign. Hive will reach more audience outside. If your website has thousands visitors, a campaign post about hive will be read by your web visitors. The more visitors the more probability to new registration to hive.

WHAT TO DO AFTER PROMOTION

New users will stay longer or active in hive if they are welcomed by others. Earning is one of the attraction. One of the welcome greetings from veteran hive users is upvote. By giving them upvotes and new members will be attracted to learn more and get socilize with new culture in hive. I am sure, if new members that join for a month with no significant earning, they will leave this platform. Now steem, delegate some account to welcome and upvote minnows. Steemcurator1, to steemcurator6 are whales that welcome minnows with easy contests. Minnows or new members in steem will stay longer and more active in steem. What about hive? Should new members join and leave? I think you have your answer.

UPVOTE AND EARNING IS FIRST ATTRACTION

We should be honest that the first attraction to join hive or social cryptocurrencies is earning or upvote. Only few of the users , think about getting social in the first time. I did when I first join steemit in 2017. When the earning become harder, most users will leave the platform. I have about 400 followers in steem. Most of them came from early steemit in 2017. Now, most of my followers in 2017 are inactive. They failed to earn in steem.

CONCLUSION

Hive value depends on the users. Users can downgrade or increase the value of hive. Welcome new users , guide them to earn on hive will make new users active and become better contributors in this platform. The growth of hive users is one of the key to increase the value of hive in the future.